Scallop

Scallop is one of those shapes that feels as though it has always been part of decoration. It appears across ceramics, textiles and ornament, with roots that reach much further back.

The association with fish scales is almost unavoidable. Rows of overlapping curves have the same simple logic, turning a basic rounded form into something with an organic character.

There is also something wonderfully familiar about the scallop. It does not belong to one particular period, which has allowed designers to keep rediscovering it. One decade makes it ornate, another colourful, another wonderfully restrained.

For Connection, I wanted to take it back to its simplest form. There is no surface decoration competing with the outline. Flat colour allows that old familiar curve to speak for itself.

That simplicity gives Scallop a very different character from more angular geometry. It has repetition and order, but none of the severity that can come with a rigid grid.

After such a long decorative life, the scallop hardly needs reinventing. Sometimes the familiar version is still the best one.